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Sunday, 21 August 2016

STGCC 2016: Spotlight on Mame Moyashi


toysetc: Mame Moyashi is a trio. How did you come up with the name and what does it mean?

MM: The full name should be Mame Moyashi Shacho. In Japanese, Mame Moyashi means Little Beans and for anyone who watches enough anime, Shacho is the respectful term for Chairman. It might seem like it came from the idea of how small we are as a company but we produce toys that are big in the wow factor, but no, it's just for fun.

toysetc: Well, your toys are indeed packing punches. All of them revolves around food and in particular, sashimi. There's Maguro (tuna), Badass (lobster) and also the 2 new figures Tako and what seems like to be a stack of Uni. Can you tell us more about these food kaiju?
MM: You got Tako right. The other should be Awabi LOL. We are not aware of the food production chain and beyond the slices on the plate, most people have never seen before a complete tuna. I wanted to start a conversation, especially for sushi-eating folks so Maguro was born - head + sashimi + tail. This is the fish.

toysetc: So, are they making the ultimate culinary sacrifice or coming back from revenge?
MM: Neither. As much as there is an embedded commentary, we are creating a universe for them. Clearly Badass is the evil boss, and Maguro hides from him.
toysetc: From the sound of it, it looks like it's going to be some great comedy. I can't wait for you to reveal more of the backstory. Now, if there are no limitations, what is the perfect toy you would make?
MM: I would like to have a toy imbued with a soul, to make it come alive.
toysetc: Thank you very much for your time. Is there anything you would like to say to Singapore? 🙂
MM: Singapore is a great country and I've heard people are very kind. Please let me move there!



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